What are your goals? What are you trying to accomplish? What does success look like?
Information to Track
- Downloads/ Listeners
- Sponsorships and Ad Revenue
- Podcast Reviews
- Site Traffic and Conversions
- Email Sign-ups, Open-Rates, and Engagement
- Networking and Referrals
- Generating and Repurposing Content
At Come Alive Creative, we track downloads within the first day, 7 days, 30 days, 45 days, and all-time. Also, consider where your listeners are in case you want to know where to target or if you want to hold a live event.
- 1,000 True Fans
- Lore Podcast
- Why Feed Hits and Monthly Downloads are Meaningless Podcast Stats
- IAB Podcast Measurement Guidelines