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What are your goals? What are you trying to accomplish? What does success look like?
For example, read 9 Ways to determine the ROI of Your Podcast or listen to the ROI episode.
Information to Track
- Downloads/ Listeners
- Sponsorships and Ad Revenue
- Podcast Reviews
- Site Traffic and Conversions
- Email Sign-ups, Open-Rates, and Engagement
- Networking and Referrals
- Relationships
- Generating and Repurposing Content
- Learning
Track Everything
At Come Alive Creative, we track downloads within the first day, 7 days, 30 days, 45 days, and all-time. Also, consider where your listeners are in case you want to know where to target or if you want to hold a live event.
Links
- 1,000 True Fans
- Lore Podcast
- Why Feed Hits and Monthly Downloads are Meaningless Podcast Stats
- IAB Podcast Measurement Guidelines
Thanks to our Sponsor!
Thanks to Joe Casabona and Creator Courses for their sponsorship! Check out his podcast website course and learn how to make your podcast website in just a few days!