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Today’s question comes from Candis Hickman, host of the Becoming Known podcast. She posted in the Podcast Movement Facebook group today’s questions. I thought it was a good one so here are some of my tips and thoughts I pulled from the group:
What is a podcast season?
A season is basically an arbitrary number of episodes that get released together (just like a television or Netflix series). The number of episodes in a season is up to you.
Reasons you might want to release in seasons…
- The content of your podcast follows the schedule of something in real life. For example, you might review or provide commentary on seasonal sports or Netflix series.
- You may need breaks to get “actual” work done if this is your hobby or time to produce seasons if you’re collecting audio, writing narration, etc. *Please note- breaks can negatively impact your listenership. If you plan on producing a show with breaks make sure you set the expectation with your listeners upfront that you will be taking breaks and be clear about when you plan on returning.
- You can change up your format or show style in an organized fashion.
- It’s an easy way to be clear with sponsorships. Sponsors know what they are paying for and you know what you are delivering.
I do think seasons are a good idea but the decision comes down to you, the goals of your cast, your content, and your audience.
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